Unleash Your Race Experience: Perceev Enhances Iconic Brownlee Triathlon Events

In the picturesque landscapes of Yorkshire and the Lake District National Park, something exciting is brewing for triathlon enthusiasts. The Brownlee Foundation, co-founded by triathlon legend Alistair Brownlee, is gearing up to enhance the race day experience at two of its premier events—the Ripon Triathlon Festival and the Helvellyn Triathlon. They've partnered with Perceev, a trailblazing software as a service platform, to launch an engaging mobile app that promises to keep participants and fans connected like never before.

Imagine diving into the crystal-clear waters of Lake Ullswater or cycling up the daunting incline of Kirkstone Pass, all the while having real-time updates, race information, and social sharing capabilities right at your fingertips. This isn't just about participating in a race; it's about being immersed in a fully interactive triathlon experience.

The Ripon Triathlon Festival, set against the historic backdrop of Ripon Racecourse from July 13-14, 2024, offers a family-friendly weekend filled with diverse race formats suitable for all skill levels. From sprint to standard distance triathlons, relays, aquabikes, and children’s races, there’s something for everyone. Add to that the on-site camping, scrumptious food, and lively entertainment, and you've got a festival that transcends the typical race day.

Fast forward to September 1, 2024, and the scene shifts to the rugged terrains of the Lake District for the Helvellyn Triathlon. Participants will tackle a challenging course that includes a 1-mile swim, a 38-mile bike ride, and a 9-mile run, navigating some of the UK's most demanding and scenic routes.

Perceev's innovative app will enhance these experiences by offering comprehensive race day tools. Features include accessible leaderboards, detailed maps, and informative push notifications, ensuring that every participant and spectator can follow the action closely and capture their moments of triumph with custom race stickers for social media sharing.

"We aim to provide not just a race, but an experience that celebrates the spirit of the triathlon community," said Alistair Brownlee. "With Perceev's technology, we can ensure that every racer and fan gets the most out of their engagement with our events."

Ed Hoffman, Founder and CEO of Perceev, expressed his enthusiasm about the partnership, "We are thrilled to support The Brownlee Foundation's events. Our goal is to make endurance sports more accessible and enjoyable, and what better way to do that than by enhancing the race day experience for such iconic events?"

While registration for the Ripon Triathlon Festival has closed, there’s still a chance to be part of the action at the Helvellyn Triathlon. For those interested in more details or wishing to register, visit Helvellyn Triathlon Registration.

This partnership between The Brownlee Foundation and Perceev is more than just about providing a service. It's about creating a community and enriching the race day experience, ensuring that every moment is captured, shared, and celebrated. So, whether you're racing or cheering from the sidelines, download the Perceev app and become part of a transformative race day adventure.