Unveiling the Future of Triathlon: The Sold-Out Inaugural TIC24 Makes Waves
In the quaint yet vibrant town of Loughborough, UK, the triathlon community is buzzing with anticipation for the first-ever "Triathlon Industry Conference Powered by Scimitar" (TIC24), set to unfold on December 9, 2024. This event, organized in collaboration with the Running Industry Alliance, has already marked a milestone by selling out, signaling the unwavering enthusiasm and commitment within the triathlon world.
A Partnership That Promises Innovation and Growth
Scimitar Sports, known for their dedication to sustainable, high-performance sportswear, steps into the spotlight as a key partner for TIC24. Their long-standing expertise in crafting quality attire for the running and triathlon scenes is just the tip of the iceberg. Alex Best, Head of Sales at Scimitar, expressed his excitement about joining forces with the Triathlon Industry Association (TIA) and the Running Industry Alliance (RIA). "To power such a pivotal event in its inaugural year is a thrilling opportunity for us," said Best. "The overwhelming response and the sell-out status of the event underscore its significance to the industry."
A Day of Insightful Discussions and Strategic Networking
TIC24 isn't just a conference; it's a convergence of minds and ideas set to shape the future of triathlon. The event boasts a lineup of high-profile speakers and panelists poised to tackle the sport's most pressing challenges and opportunities in a post-pandemic landscape. Key discussions will include:
- The State of the Industry: Insights from Ruth Daniels, CEO of British Triathlon, and Iain Hamilton, founder of The Outlaw, will delve into participation trends and what lies ahead for triathlon.
- Reaching the Audience: Strategies to expand the sport’s reach with insights from Bianca Fernandez-Clark of Fund Her Tri UK and Nick Shakinovsky from the Professional Triathletes Organisation (PTO).
- Growing the Community: The importance of clubs, coaches, and charities will be highlighted by voices like Francesca Barber from Comic Relief and Philip Hatzis of Tri Training Harder.
- Innovation & Sustainability: A critical discussion on the intersection of sustainability and technology in sportswear with Jon Rew from Scimitar and Andrew Pirie from FORM.
- Where Next for Triathlon?: A forward-looking session led by Brendan Fox from Destination Sport Experiences and Richard Belderok of the Challenge Family.
Hosting the day's events is Annie Emmerson, a three-time Olympic commentator for the BBC, ensuring an engaging and dynamic experience for all attendees.
A Testament to Collaboration and Vision
Iain Hamilton, Chair of the Triathlon Industry Association, emphasized the conference's role as a catalyst for growth and collaboration within the triathlon community. "TIC24 represents a unique platform for industry leaders to come together and envision the future of our sport," Hamilton noted. "The sold-out success of this event is a clear indicator of its critical importance."
For those looking to be part of this transformative journey, details for membership and further engagement with the Triathlon Industry Association can be found at their official website.
Connect and Stay Informed
For more information and updates on the Triathlon Industry Conference, please contact Kate Allan at kate@competepr.com or visit the Triathlon Industry Association's website.
As we count down to this landmark event, the excitement within the triathlon community serves as a reminder of the sport's vibrant future and the collective effort to elevate it to new heights.
What is the Triathlon Industry Conference (TIC24)?
The Triathlon Industry Conference (TIC24) is an inaugural conference powered by Scimitar Sports that has sold out ahead of its debut. It is organized in partnership with the Running Industry Alliance and brings together influential leaders in the triathlon industry for discussions and networking opportunities.
Who are the key speakers at the TIC24 conference?
Key speakers at the TIC24 conference include Ruth Daniels (British Triathlon CEO), Iain Hamilton (Founder, The Outlaw), Bianca Fernandez-Clark (Chair, Fund Her Tri UK), and Nick Shakinovsky (PTO), among others.
What topics will be covered during the conference?
The conference will cover topics such as the state of the industry, reaching the audience, growing the community, and innovation & sustainability in triathlon.
Who is hosting the Triathlon Industry Conference?
Annie Emmerson, a three-time Olympic commentator for the BBC, will be hosting the Triathlon Industry Conference.
What is the main focus of Scimitar Sports at the conference?
Scimitar Sports aims to bring its expertise in sustainable, high-performance sportswear to the forefront of the triathlon conversation, highlighting the role of partnerships in driving the sport forward.
#TriathlonIndustry #SustainableSportswear
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