She Gave Away Her Bike and Found Something Better Than Victory at Ironman Worlds
A decision at the 2025 Ironman 70.3 World Championships that redefined success, community, and what it means to win.
When Carey Cribb's bike clocked its fastest-ever split at the 2025 Ironman 70.3 World Championships in Marbella, Spain, it wasn't her in the saddle. Instead, it was Tara Snow, a stranger from Utah, who rode it after her own bike was lost in the travel chaos that often accompanies international triathlon events. This unexpected turn of events became a profound lesson in what it truly means to win.
In a sport where personal achievement and records often take center stage, Cribb's decision to forgo her race for the sake of another reveals a deeper truth about the triathlon community: sometimes, the greatest victories happen far from any finish line.
The Perfect Storm: When Travel Goes Awry
Competing internationally in triathlon involves a delicate dance of logistics that can unravel spectacularly. For Cribb, what should have been a thrilling journey to her fifth Ironman World Championship quickly became a lesson in Murphy's Law.
"It just wasn't the perfect setup for racing," Cribb recalled, describing the 10 hours spent dealing with airport bureaucracy and lost luggage reports. By the time they reached their accommodation, she hadn't eaten in nearly 24 hours—hardly ideal pre-race preparation.
The next day's bike recovery mission added another layer of stress. Using an AirTag to track her equipment, Cribb navigated miscommunications with delivery drivers and pickup locations. The technology that should have provided peace of mind instead highlighted just how far from home—and race-ready—she truly was.
These travel disasters aren't unique to Cribb. International triathlon events often see athletes arriving without essential gear, forcing last-minute equipment sourcing and strategy overhauls. The physical and mental exhaustion from such chaos can derail months of preparation in mere hours.
"I was exhausted: little sleep, inadequate calories and fluids, no chance to jog or check out our bikes, no swim in the ocean," Cribb explained. "We'd already missed the Parade of Nations and the Fun Run." All the small rituals that help athletes transition into race mode had been stripped away.
Choosing Purpose Over Personal Goals
The idea seemed radical, even to Cribb. She had traveled thousands of miles, invested months of training, and worked hard to qualify for this world championship. Walking away from her race meant sacrificing something she had earned through dedication.
But for a woman whose medical career has been built on helping others, the choice felt surprisingly natural. This wouldn't be Cribb's first time stepping up for a stranger in need. In 2017, she was recognized as a local hero after saving a man's life in a cycling studio. Her instinct to help, even at personal cost, was deeply ingrained.
"I'm at the stage of my life where I don't have to arrange childcare to race, or save up vacation days, or spend a year budgeting for a trip to Europe like many athletes there," she reflected. "Me not racing wouldn't be the end of the world."
This perspective on privilege—recognizing that her circumstances allowed for sacrifice in ways that might devastate others—informed her decision. While some competitors had invested their entire vacation allowance or made significant family sacrifices to reach Marbella, Cribb had the flexibility to pivot without major life consequences.
She reached out to Tara Snow, a mother of five from St. George, Utah, whose Facebook plea had particularly resonated. Snow's story embodied the high stakes many athletes face at international championships. She was in Spain with her husband and teenage son, having also planned the trip to coincide with visiting her daughter on a mission in southern Spain.
For Snow, this race represented far more than athletic achievement. "Completing this race was so important to me. I'd worked so hard to get there. It took me two tries," she explained. The months of training had required time away from her family, and the travel investment was significant.
When Cribb's message appeared in her inbox, Snow could hardly believe it. "I was so happy when she reached out that I didn't even care what size the bike was," she said. Though the bike proved too small, Cribb helped make adjustments to ensure Snow could race safely.
Race Day Redefined: Finding Joy in Giving
Race morning in Marbella dawned with a different energy for Cribb. Instead of pre-race nerves, she embraced her new role as chief cheerleader and support crew. She positioned herself along the course to cheer for her friends and, most importantly, for Snow, who was about to race on borrowed equipment.
"I couldn't stop smiling all day. I felt like I had won the whole thing," Cribb recalled. The joy she felt watching Snow navigate the course—despite cramping from the undersized bike—exceeded any satisfaction she might have gained from her own race performance.
Snow's race wasn't without challenges. The bike's smaller frame caused cramping and discomfort throughout the cycling segment. But crossing the finish line represented something far greater than a personal achievement. She was completing a dream made possible by a stranger's kindness.
The finish line moment became deeply symbolic: Snow celebrated her achievement while Cribb shared in the joy, having found her own victory in making another athlete's dream possible. The traditional finish line photo captured both women, representing how individual triumph had transformed into shared success.
Two weeks later, Cribb found herself at Ironman Cozumel, having pivoted her racing plans after Marbella. Her experience there proved that sacrificing one race hadn't diminished her capabilities—she finished second in her age group. If anything, the emotional high from her act of kindness seemed to fuel her performance.
"I have no regrets. I chose my joy, which was lifting someone else when they needed it most," Cribb explained. "My validation doesn't come from another finisher medal but from being the best person I know how to be."
Redefining Success in Endurance Sports
Cribb's decision challenges fundamental assumptions about competition and success in endurance sports. In a culture often focused on personal records and individual achievement, her story suggests alternative definitions of victory that extend beyond finish line times.
Psychological research on altruistic behavior supports Cribb's experience of finding joy in helping others. Studies show that acts of kindness activate the same neural reward pathways associated with personal achievement, often producing longer-lasting satisfaction than self-focused accomplishments.
For Snow, the impact extended beyond race day. "I do feel like there was a higher power at work that brought Carey to me," she reflected weeks later. "Despite all of the division and anger in this world, there is a lot of goodness out there, too."
The story has resonated throughout the triathlon community, challenging athletes to consider how they might support fellow competitors beyond traditional encouragement. It highlights how individual sports can foster deep community connections when athletes look beyond their own performance goals.
Cribb's choice also demonstrates how life experience and perspective can reshape athletic priorities. "Sometimes, the best gift we give ourselves is the one we give away," she observed, articulating a philosophy that many older athletes discover as their relationship with competition evolves.
The ripple effects continue to spread through social media and triathlon networks, inspiring conversations about sportsmanship, community support, and the true meaning of athletic success. Other athletes have shared similar stories of sacrifice and support, suggesting that Cribb's actions may represent a broader shift in competitive culture.
Building Community in Individual Sports
This story reveals how endurance sports, despite their individual nature, create opportunities for profound human connection. The triathlon community's response to travel disasters in Marbella demonstrated the sport's underlying values of mutual support and shared struggle.
The power of social media as both a crisis communication tool and a platform for community building cannot be understated. Facebook posts that began as desperate pleas transformed into a network of athletes supporting one another through equipment loans, advice, and emotional support.
For future international competitions, Cribb's story offers practical lessons about travel preparation, contingency planning, and maintaining perspective when things go wrong. But more importantly, it provides a template for how athletes can support each other through the inevitable challenges of international competition.
The triathlon community has long prided itself on inclusivity and mutual support, but this story elevates those values from abstract ideals to concrete action. It shows how experienced athletes can use their privileges—whether financial flexibility, equipment redundancy, or emotional resilience—to support those facing greater challenges.
Conclusion: The Victory That Matters Most
Carey Cribb's bike achieved its fastest split ever at the 2025 Ironman 70.3 World Championships. But the real victory happened when she chose to redefine what winning means in endurance sports.
Her decision to give away her race opportunity created something far more valuable than any finish time: a reminder that our greatest achievements often come not from what we accomplish for ourselves, but from what we make possible for others.
In a world increasingly divided by competition and individual pursuit, Cribb and Snow's story offers hope. It shows that even in the most individualistic of sports, we can find ways to lift each other up. Sometimes the fastest bike split isn't the one that gets you across the finish line first—it's the one that helps someone else reach theirs.
For every athlete reading this, consider: What would it look like to choose your joy by lifting someone else when they need it most? The answer might just lead to your greatest victory yet.
Whether you're preparing for your first sprint triathlon or your tenth Ironman, remember that the triathlon community thrives on mutual support. Equip yourself with quality gear like performance tri suits, stay hydrated with sugar-free electrolytes, and never underestimate the power of human kindness in this incredible sport.